Privacy Policy

Table Of Contents:

• Our Commitment To Privacy
• The Types of Information That We Collect
• How We Collect Personal Information
• The Way We Use Personal Information
• What are Your Choices
• Security of Personal Information
• Personal Information From Children
• Third-Party Websites
• How To Contact Us
• Updates

Our Commitment To Privacy

Your privacy is important to Boch.com, the Boch dealerships, and any Boch-affiliated entity mentioned on this site. To better protect your privacy, we provide this notice explaining our online information practices on Boch.com and the choices you can make about the way your information is collected and used on Boch.com. This Privacy Policy is part of the Terms and Conditions of Use of Boch.com.

The Types of Information That We Collect
If you contact us or provide it to us, we may collect and store information including, for example, your name, address(es), phone number(s), and e-mail address(es). We also may collect information concerning your vehicle. In order to make payments through Boch.com, you must provide credit card or debit card information. Boch.com does not store your credit card or debit card information after an on-line merchandise order has been processed, although the dealership may store such information if given in connection with a vehicle deposit.

Because of the way that World Wide Web communication standards work, when you arrive or leave our site, we automatically receive the Web address of the site that you came from or are going to. The information we collect also includes, for example, which pages of our Web site you visit, the type of browser you use, and the times you access our site.

How We Collect Personal Information
The information we learn from customers helps us provide you with products and services, and allows us to personalize and continually improve the Boch.com experience. The types of information we gather include:

• Information You Give Us: We receive and may store information you enter on our Web site or provide to us by using our site, through registration, login, e-mail, or otherwise. You can choose not to provide certain information, but this may limit your ability to utilize many of our site's features. Examples of information we may gather from you include your name, address, phone number(s), email address(es), vehicle and credit card or debit card information.
   
• Automatic Information and Use of Cookies: We receive and store certain types of information whenever you interact with us. For example, like many Web sites, we use "cookies," and we obtain certain types of information when your Web browser accesses our site, including for example the name of the internet service provider from which you access the internet, the internet protocol address of the computer you are using, the browser software you use and your operating system, the date and time you access our site, and the internet address of the site from which you linked directly to our site. Cookies are alphanumeric identifiers that are transferred to your computer's hard drive through your Web browser to enable our systems to recognize your browser and to provide features, personalization and storage of items in your Shopping Cart between visits. A number of companies offer utilities designed to help you visit Web sites anonymously. Although we will not be able to provide you with a personalized experience on our site if we cannot recognize you, we want you to be aware that these tools exist. The Help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, cookies allow you to take full advantage of some of our site's important features.
   
• Information from Other Sources: We may receive information about you from other sources and store it in our information database, including from telephone inquiries, e-mail, or store visits.
   

The Way We Use Personal Information:
We use the information that you provide us to communicate with you, to customize and personalize your Boch.com experience, and to process your requests for products and services. We also use the computer and internet generated information mentioned above to try to understand our customers' preferences better and to manage the load on our servers, so as to improve our service and your experience with Boch.com.

Information about our customers is an important part of our business, and we are not in the business of renting or selling it to others. We share customer information only as we deem appropriate to respond to and fulfill your requests for products, services, and information, as permitted by law. This may include, for example, sharing your information with third-party credit and debit card processors and IT vendors.

What Are Your Choices
You can choose not to provide any personal information to Boch.com or any Boch entity, to not use this website to contact us, and to not place any deposits or order any merchandise. If you choose to provide such information, we may from time-to-time contact you by e-mail, phone, or mail regarding our products and services. If you do not want to receive such communications, simply tell us that when you give us your personal information. Also, at any time you can edit your merchandise account information to no longer receive such offers and contacts in connection with that account. You also may choose to reject cookies, as mentioned above. If you choose to reject all cookies, some parts of our site may not work properly in your case.

Security of Personal Information
We use reasonable physical, electronic, and managerial procedures to safeguard and secure the information we collect online. For example, we secure the transmission of sensitive information using Secure Sockets Layer (SSL) technology, and we utilize the services of an industry-leading online payment solution. Information you send us via the internet is not necessarily secure against interception or from hackers. There are security and privacy limitations of the internet which are beyond our reasonable control; the security, integrity and privacy of any and all information exchanged between us through this site cannot be guaranteed; and any such information may be viewed or tampered with by a third-party, including when in transit.

Personal Information from Children
Boch.com does not target and is not intended to attract children under the age of 18. We do not knowingly solicit personal information from children under the age of 18 or send them requests for Personal Information. Children under the age of 18 should not submit any personal information to or through Boch.com or place orders on Boch.com.

Third-Party Websites
Boch.com may provide links to third-party websites that are not owned by any Boch affiliated dealership or entity. The Boch dealerships, other Boch entities, and Boch.com have no control over the privacy practices of such websites and assume no responsibility in connection with your use of their websites. We recommend that you check the privacy policy of any website before you provide any personally identifiable information.

How To Contact Us
Should you have other questions or concerns about this Privacy Policy, please contact us at 781-255-6395 or send us an email at privacy@boch.com.

Updates
This Privacy Policy was last updated on November 22, 2006. We reserve the right to change, modify, amend, or revise this policy at any time. Please check our Privacy Policy periodically for changes. Use of Boch.com after modification, amendment, or revision implies that you consent to this Privacy Policy as modified, amended, or revised.